Thankful On This Thanksgiving Day 2021
Master Executive Council (MEC) President Jeffrey Peterson
In This Message
- It’s been a long time
- Thankful for…
- Let’s get real for a minute
- Your emails to management
- New communication strategy
- Happy Thanksgiving!
It’s been a long time
It has been a long time since I’ve addressed Membership directly—too long! —and that is going to change. Before I get into that in more detail, I would like to take a moment to express my appreciation on this Thanksgiving Day 2021.
Thankful for…
I am so thankful to be a member of such an amazing group of Flight Attendants and for the continued opportunity to represent you. I am thankful for working alongside all the AFA Alaska officers, representatives, and committee members as they tirelessly advocate on your behalf, defend our contract, and ensure Flight Attendants are fairly represented in disciplinary proceedings. I am also thankful to be a member of the AFA Executive Board of Directors and an active participant in AFA-CWA and the broader labor movement. I am also thankful for Alaska Airlines providing the financial means to maintain the roof over my head, the shirt on my back and the food on my table. On a more personal level, I am thankful for my health, my family, and my friends. I feel truly blessed despite one of the most challenging years ever.
Let’s get real for a minute
So now let’s get real for a minute. Working for Alaska Airlines as a Flight Attendant has sucked even more in 2021 than it did in 2020. Because this is a holiday message of thanks, I’m going to keep it light by moving on for now, but we’ll be coming back to this in future communications after the holiday weekend. I know this is “the” thing being talked about on the line. It is truly brutal out there!
Your emails to management
I sincerely appreciate the emails that many of you have sent to management lately regarding your frustrations because they amplify the same themes that I and the other AFA Alaska leaders have been repeating for months now. Please make sure those emails stay respectful because I don’t want anyone to be hauled in by Inflight Performance for a conversation and potentially disciplined for crossing the line. Let me be the “heavy” on your behalf under the shield of union representative ‘immunity’!
New communication strategy
I have heard from many of you loud and clear that you want to hear from AFA Alaska leadership about the relevant topic(s) of the day as they are unfolding. You want to know what your union leaders are doing to represent you “in the moment” as close to real time as possible. I can absolutely assure you without hesitation that we are advocating for you every day, but…if we don’t communicate the details to you, then you don’t know it’s happening.
Starting next week, AFA Alaska will be revamping our communication strategy with the goal of communicating more timely news to you. We will start pushing “AFA Alaska News Now” simultaneously to social media (Facebook, Twitter, Instagram) and to the AFA Alaska Contract 2022 and/or AFA Alaska websites. We will also recap that news in an “AFA Alaska News In Review” weekly digest; “AFA Alaska News in Review” will be sent to personal email addresses on file, so those of you who do not have social media and do not check the AFA Alaska websites regularly will still receive the information.
I thank you in advance for your patience as we ramp up this new communication strategy, and I sincerely hope you will feel more informed by and connected to your AFA Alaska leadership as a result.
Happy Thanksgiving!
On behalf of the entire AFA Alaska MEC, I sincerely hope that you can at least temporarily unplug from all the crazy and celebrate Thanksgiving no matter where in Alaska’s World you may be. You deserve it!
~Jeff


